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Behavioral economics is a rapidly developing area of psychological science that has synergistically merged microeconomic concepts with behavioral research methods. A driving force behind the growth of behavioral economics has been its recent application to behaviors that significantly affect health. The book examines the latest behavioral economic research on smoking, drug and alcohol abuse, obesity, gambling, and other poor health habits, and explores the implications for individual and community interventions and policy directions.
This innovative book describes new concepts and methods developed in behavioral economics and applies them to understanding health behavior change. The richness of behavioral economic concepts provides novel methods and measures that lend to an understanding of health behavior that is different from previous work in the field.
Featuring contributions from experimental and clinical psychologists and economists, this book will be of interest to a broad range of students and professionals concerned with health behavior, including researchers, clinicians, and policymakers, as well as psychologists, educators, and all those who work with people who are currently attempting to make positive health and lifestyle changes.
- Sales Rank: #4880918 in Books
- Brand: Ingramcontent
- Published on: 2014-12-24
- Released on: 2014-12-23
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x 1.00" w x 5.98" l,
- Binding: Paperback
- 444 pages
- Reframing Health Behavior Change with Behavioral Economics
Most helpful customer reviews
3 of 3 people found the following review helpful.
Excellent collection
By Brantley P. Jarvis
This was one of the first behavioral economic texts I read. I'm a graduate student focusing in behavioral interventions in substance use and health related behaviors so this was a nice extensions into something new. The chapters are absolutely great. They cover the broad spectrum of health behaviors while including basic animal research all the way to public policy. I assume most people coming here are familiar with behavioral economics, but if you're not this book offers some great introductions on the material. For those familiar with it, check this one out. Healh behavior change is a huge area that behavioral economics is growing in.
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